Most websites are toads.
We make them nimble.

- Drew Hendricks, CEO



Website Development

Website Development, The Nimbletoad Way


Nimbletoad builds websites upon core functionality. Before taking your new site to the make-up counter, we take it to the gym. Only after your site is nimble, lean, ripped, and toned do we even think about dressing it up. 

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Website Overhaul
One of Nimbletoad’s most popular services is our website overhaul program. Maybe your website was built in 1996. Maybe your founder’s nephew designed it on summer break. Or, maybe your site just sits there and never generates a lead.

Well, we are here to help. Companies look to us to turn their tired, clunky websites into lean, mean lead generation machines.
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Case Study - Real Estate Research Tool

Client:

Translation and Localization Service Company

Background:

Our client came to us to create a research tool targeting Chinese investors interested in the California Real Estate market. The website users would be able to compare distinctive characteristics and demographics by city quickly, in both English and Chinese. Many of the users of the site are working professionals and would find value in being able to access the site on their mobile devices.
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Website Updating
Department stores constantly change up their window displays to remain new and interesting to repeat customers. The same idea goes for your website. Keep it fresh. 

Top search engines such as Google are constantly changing the algorithms of how pages are ranked. A few years ago keywords and meta tags played the key role. Today, it less so. Right now, content is king. And not just any content. Fresh content. The fresher the better. Think of your website like a produce store. Who wants to visit a store full of wilted lettuce? Nimbletoad engineers will make sure your content is crisp and your site is packed with visitors. 
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Case Study - Greeting Card Company

Client:

Greeting card company that wanted to create an online e-commerce presence to target specific vertical markets.

Background:

While our client felt their website did a good job of promoting its custom greeting cards to a general audience, they feared that certain vertical markets were not being served through the main site. They wanted a way for prospective clients to see information that pertained to them in an atmosphere that was relevant to their likes and needs. To accomplish this, the company decided to develop a separate standalone website specific to each vertical market. The company hoped people who visited these custom sites would see the company as one which was aligned to their needs.

This company also did not have any means of transacting business on the web. They wanted e-commerce capabilities on this new vertical portal.

Finally, the company wanted the ability to take the implemented solution and use it at as a template to create additional websites to sell to other vertical markets such as churches, schools, and florists.
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Content Authoring

Fresh content that is tailored to relevant keywords is the best way to boost your search engine rankings and drive traffic to your site. Studies show that a successful blog should have at least 2-3 new posts per week. However, most companies lack the time and staff to come up with new content on a consistent basis.

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Website Monitoring
So, your site is lean, mean and designed just the way you like it. We’ll make sure it stays that way. As pages get updated with new content and old content is removed, a website’s architecture can become fractured.  We will make sure that all of your links remain valid, all pages have current brand consistency and that old pages are redirected to fresh ones. 
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Case Study - Mid-level Print Shop

Client:

Mid-level Offset Printing Company

Background:

While the client liked the web based freedom Salesforce.com and Basecamp offered, they were unhappy with the monthly fees and the siloed nature of the two programs. Information entered in one program had to be re-entered in the other. In addition, the company’s brand image was diluted when clients were directed away from the corporate website to view their project on 37Signals’ hosted solution, Basecamp.
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Open Source Integration
The benefits of implementing open source solutions are clear.  Businesses are free to pick solutions in each category that best fit their needs. However, selecting and implementing the correct solution for your enterprise can be challenging.  

Nimbletoad integration engineers are familiar with the open source software landscape and are here to assist you in selecting, integrating, and implementing the ideal solution that best fits your needs. 
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Custom Web Applications

Maybe your company operates in a niche market with unique needs; maybe existing open source solutions do not fulfill your needs completely; or, maybe you've got an idea for a web based service that no one has thought of yet. Well, the Nimbletoad custom web applications team is at your service.

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Why Open Source?
At Nimbletoad functionality is first and no other class of software offers more functionality than open source.  Open source lies at the heart of all of NT’s web solutions and here is why:
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Landing Page Optimization
Nimbletoad takes a scientific approach to landing page design and optimization.
Building on the work of Dr. Flint McLaughlin and Marketing Experiments, the engineers at Nimbletoad have devised a way for our clients to get the most out of their landing pages. Through a two step landing page process our engineers help clients solve the age old dilemma between a landing page that generates a large amount of leads that can be nurtured by marketing and one that generates a small amount of highly qualified leads that sales can immediate act upon.
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Case Study - Motivational Speaker Event Company

Client:

An event company that specializes in promoting and hosting events for world renown motivational speakers such a Steve Linder and Rabbi Schmuley Boteach.

Background:

Right out of the gate Ekaa Events had a stable of widely known motivational speakers who had commissioned EE to set up and promote events and speaking engagements. However, EE faced two challenges; One they lacked a website to promote the events and two they lacked online event registration functionality. Time added further adversity.
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Case Study - Landscape Maintenance Firm

Client:

Commercial Landscape Maintenance Firm

Background:

The client performs landscape maintenance for corporations across a large geographic area. Customers routinely phone in emergencies such as broken sprinkler systems and fallen trees. A central switchboard operator logs the request and then routes it to the appropriate supervisor in the field. With over 20 supervisors, the client found the process labor intensive and a hindrance to future growth.

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Case Study - Art School

Client:

Non-Profit Art Foundation operating an Art School and Art Gallery


Background:

The non-profit maintained three different websites; one for the non-profit itself, one for the art school, and one for the gallery. Each one was built with standard HTML. It was very difficult for volunteers who lacked a technical background to maintain and update the sites. The class registration process was manual and contained many redundant data entry tasks. All art purchases had to be completed in person at the Gallery. There was no way for gallery patrons to purchase art pieces on line.
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